Our Team

Picure of Robert D. Long, CPA/PFS

Robert D. Long, CPA/PFS

Investment Advisor Representative

Bob is a founding member/owner of Jordan Wealth Management (formerly Naarden Financial Group, LLC. dba Naarden Wealth Management). In addition, he has been a principal/partner with Jordan Wealth’s sister company, Jordan and Company, Certified Public Accountants, since 1987 when the firm of Irwin and Long, CPA’s and Jordan and Company merged. He works in offices in both the corporate home office of Jordan & Co. in Pocatello and a satellite office in Boise. Bob has extensive experience in financial planning, income tax preparation and planning, business consulting, and litigation support service.

Bob has been awarded the Personal Financial Specialist (PFS) designation by the American Institute of CPA's (AICPA). Professional affiliations include the American Institute of CPA’s and the Idaho Society of CPA's. Bob is a past president of the Southeast Idaho Chapter of the Idaho Society of CPA's and a past president of the Pocatello Estate Planning Council. He has also served with various civic committees and organizations. During the off-hours, he enjoys hiking, running, mountain biking, Nordic and Alpine skiing, climbing and travel.